Alan Friedman, MA CEO

Alan Friedman is the Founder and CEO of J3Personica, a research based organization redefining personality for healthcare. He is an advisor to leaders at every level of clinical, education and healthcare systems. Alan is known as a results oriented advisor with the unique ability to work across cultural, geographic and technical boundaries.

Alan holds a master’s degree in Organizational Psychology with a distinction in Change Leadership from Columbia University in New York, a certificate in Management Practices from New York University, a certificate in Finance from McGill University and a degree in Consumer Affairs from Indiana University of Pennsylvania. Most recently he completed the “Launching New Ventures” program at Harvard Business School.

His professional credentials include completing the Columbia Business School Coaching Intensive Certification Program (CCCP), certifications to administer the Hogan Assessment Suite, Myers Briggs Type Indicator (MBTI), Learning Versatility Index (LVI), the Center for Creative Leadership (CCL) Benchmarks 360 Instrument and AON Adept 15.

Alan’s contributions have been published by numerous peer reviewed journals including, Journal of Neurosurgery and the American Journal of Medical Quality. He is an associate member of the American Psychological Association, a member of the American Society for Human Resources in Healthcare, a member of The Academy of Management, a member of The Society for Industrial and Organizational Psychology, an associate member of the Metro NY Association of Applied Psychologists, a member of the American College of Healthcare Executives and a member of the Association for Test Publishers. 

Prior roles include leadership positions at American Greetings, Abbott Laboratories, CR Bard, Neurometrix, and Johnson and Johnson. Additionally, he has international experience working in Abu Dhabi, Italy, France, the United Kingdom, Mexico, Australia and Canada.





Jake-9001 square retouchedJena Jake, MA NCC Executive Vice President

Jena Jake is Executive Vice President of J3Personica and is responsible for strategy and operations. She has more than 18 years of executive level experience. Prior to joining J3P she owned an advisory firm that represented public speakers, trainers and consultants serving the automotive, retail, manufacturing and healthcare industries.

She is the creator of Buffers and Breakthroughs, a daily practice program for caregivers of people with chronic conditions, including developmental disabilities. Her interests include group dynamics, mentoring, high performing teams, executive coaching and individual development.

Jena is bilingual Spanish/English, holds a post master’s Certificate in Professional Counseling and a master’s degree in Professional Counseling from Monmouth University.

Her professional credentials include being a Licensed Associate Counselor in the State of New Jersey and a certified administrator of the Hogan Assessment Suite.

Jena is an associate member of the American Psychological Association, a member of The Society of Industrial and Organizational Psychology and a member of The New Jersey Counseling Association.


Kate-1996 squareKate Roloff, PhD, Senior Research Fellow

Kate Roloff, PhD, is a Senior Research Fellow at J3Personica. Kate has extensive experience in designing and executing research methodologies ranging from small-scale labs experiments to cross-sectional longitudinal designs. Her scholarly interests include learning in organizations, especially at the individual and team levels, leadership, and organizational justice.

Kate has a PhD in Social Organizational Psychology from Columbia University. She received her B.A. in psychology and administrative science from Colby College and an M.A. in psychology from Boston University. She has been published in the Academy of Management Annals and Journal of Organizational Behavior, as well as in the medical journals Cancer and American Journal of Health Behavior, in addition to many book chapters on team learning, negotiations, and positive organizational scholarship.

Prior to her academic career, Kate worked in academic medicine at Yale University School of Medicine and Boston University Medical School on topics such as the psychosocial breast cancer research, behavioral women’s health, and gender differences in cardiac chest pain. In addition, she worked as a Research Associate at Harvard Business School where she wrote teaching cases for MBA and EMBA classrooms on the Minnesota Children’s Hospital and the Veteran’s Health Administration, among others, and performed research on team and organizational learning as well as a longitudinal study of the careers of the Harvard Business School class of 1996.



Martine-1952 squareMartine Maculaitis, PhD, Director, Research Strategy and Data Insights

Martine Maculaitis, PhD, is the Director, Research Strategy and Data Insights at J3Personica where she oversees the firm’s data analysis strategy and scientific publication process. Martine’s primary areas of expertise include research methods, statistical data analysis, and survey design. Martine earned her BA in Criminal Justice and Psychology from the University of Georgia and her MA in Behavioral Sciences from Kean University. She has a PhD in Industrial-Organizational Psychology at the Graduate Center, City University of New York (CUNY).  Her scholarly interests center on diversity and inclusion, work-family interface, occupational health, and corporate social responsibility. Some of her prior work has culminated in journal publications, professional conference posters, and research symposia. Additionally, she has worked as a research consultant in the healthcare industry and has previously taught several undergraduate Psychology courses at Baruch College, CUNY and Montclair State University.


IMG_1847Michele Rigolizzo, M.Ed., Chief Learning Strategist

Michele Rigolizzo is the Chief Learning Strategist at J3Personica. She studies individual learning in organizational settings at Harvard Business School. Michele’s studies on ‘learning to learn’ from work serve a larger research agenda to improve the working life of adults through leveraging and enhancing the joy of learning through work. By examining the behaviors employees engage is as they are in the act of learning, she hopes to shed light on key barriers to those behaviors and ways organizations can foster the situational conditions that make learning an integrated part of everyday work. She has a Master’s Degree of Education from Harvard Graduate School of Education and is a Fellow at the Learning Innovations Laboratory contributing to the conceptual development of the topics and themes explored by the LILA community. Michele has developed a Learning As Behaviors (LABS) model of expertise development along with a novel behavioral measure of learning to examine the self-directed behaviors that employees can engage in to learn through the course of doing challenging work.

Angelo-1881 squareAngelo Scanelli, Operations Specialist

Angelo assists J3Personica with clerical assignments and projects as well as, filing and data entry. He is an invaluable member of the team. When Angelo is not working at J3P, he is a student at the Douglass School, a NJDOE approved elementary and secondary school program operated under the auspices of Rutgers, The State University of New Jersey. He enjoys coloring, arts and crafts and watching videos. He keeps active by going bowling, swimming, horse back riding and skiing. He also likes to cook, dine at restaurants, go to the movies, dance and spend time with family and friends.


Steve Abisso, Senior Consultant

Steve is Senior Consultant at J3Personica, he has B.A. in Education from University of Massachusetts. He has over 35 years of organizational development, human behavior and coaching experience. Steve has certifications to administer a variety of psychometric assessments including the Hogan Assessment Suite, MBTI, FIRO B and Clark Wilson 360’s.




DSC01826.JPGCatarina Dolsten, MD, Executive Coach in Residence

Dr. Dolsten is an Executive Coach in Residence at J3Personica. For over 25 years, Dr. Dolsten has worked in hospital and clinic settings, and non-governmental organizations with program and policy development. Dr. Dolsten brings extensive medical, executive and health management experience from American and international settings. She serves as a director on several non-profit organizations. She is a founding fellow at the Institute of Coaching Professional Association at Harvard Medical School and a director in several national and international healthcare organizations including Health Builders Rwanda and The Sackler Institute for Nutrition Science at The New York Academy of Sciences.

Catarina R Dolsten has degrees in medicine (MD), Organizational Psychology (MA) from Columbia University and  business administration (BA) from Lund University, Sweden, and has received training in professional coaching at New York University. Dr. Dolsten has a Swedish license in medicine and has lived in the US since 2004.



LinkedIn Profile picDavid Dubin, PhD Chief Psychometrician and Data Strategist

David Dubin, PhD, is the Chief Psychometrician and Data Strategist at J3Personica and Managing Partner at Psychological ARTS. David has worked on projects for several Fortune 500 companies in a variety of business sectors including oil and gas, consumer goods, financial, healthcare, railroads, and government in the areas of test development, interview coaching, job analysis, assessment centers, and survey design. David’s research interests include leadership, test development, personality, legal issues in HR, and computer adaptive testing.

David has a PhD and M.A. in Industrial-Organizational Psychology from the University of Houston. He received his B.A. in psychology from the University of Texas at Austin. He has been published in the Personality and Individual Differences and has presented at several conferences both in the U.S. and abroad.

Andrea Zeltser, Director of Operations

Andrea Zeltser is the Director of Operations at J3Personica where she oversees administration and operations.  She spent 13 years at McKinsey & Company in practice management, knowledge services and most recently as a manager in the partner personnel group.  Andrea brings expertise in process and operations management to the team as well as a deep experience in data analysis, information management and assessment.  She earned a BS from the University of Cincinnati in Marketing and Management.




2016-05-17 15.11.20 HDRCody Hatcher, Research Associate

Cody Hatcher is a research associate with J3Personica. His research interests are in creativity, assessment, and learning. Cody is currently pursuing a PhD in Educational Psychology at the University of Connecticut. He received his B.S. in Biology from Virginia Tech and an M.A. in Educational Psychology from the University of Connecticut. He has been published in the Journal of Creative Behavior and collaborated on several projects related to psychoeducational assessment.

Prior to entering graduate school, Cody worked as a teacher of English at Himi Senior High School in Toyama, Japan. While in Japan he helped plan and assess the English language curriculum and presented at several teacher development seminars focused on teacher preparation and classroom instruction.